Upcoming Events
Expand Beyond the US: Export Market Diversification Webinar with EDC
Overview
Canadian Manufacturers & Exporters (CME), together with Export Development Canada (EDC), is committed to helping manufacturers strengthen their global competitiveness. While the United States remains Canada’s largest trading partner, long-term export success increasingly depends on diversifying into new and emerging markets.
To support our members and partners, we are hosting a high-value educational webinar designed to equip manufacturers with practical strategies to assess new markets, reduce export risk, and win international opportunities beyond the U.S.
Meet the Speaker
Willy Fogang is the Regional Director at Export Development Canada (EDC), leading a team of senior relationship managers and account directors across Manitoba, Saskatchewan, and Northern Alberta. With over 13 years at EDC, Willy specializes in helping mid-market companies expand internationally through trade finance and risk management solutions.
He is passionate about fostering economic growth and building strategic partnerships with financial institutions, trade organizations, and government agencies. In addition to his leadership role, Willy shares his expertise as an instructor at the University of Manitoba and the Manitoba Institute of Trades and Technology, teaching international trade finance and global supply chain management.
Why Attend?
- Understand why diversifying beyond the U.S. is essential for long-term export growth
- Learn how to identify and prioritize new global markets that align with your capabilities
- Explore practical strategies for entering new markets and adapting your offering
- Get insights into key financial tools, guarantees, and risk-management solutions available through EDC
- Hear real examples of Canadian manufacturers who have successfully expanded internationally
Whether you are just starting to explore new markets or actively pursuing global opportunities, this session will provide actionable guidance to help you expand with confidence.
Seats are limited. Register today and unlock new pathways for global growth.
If you have any questions, please contact Queenie Guerra at queenie.guerra@cme-mec.ca